OUR STORY

             ‘ZOHA means the morning light.

It also implies sensitivity and appreciation for the finer and deeper things in life.’ 

 

Welcome to Zoha, where the morning light inspires our vision. We are more than just a fashion brand; we are a symbol of sensitivity and appreciation for the deeper things in life. At Zoha, we embrace slow fashion and strive to be renowned for our beautiful and unique designs that transcend trends.

Our collections boast a distinctive blend of artisanal craftsmanship and digital innovation, featuring exquisite prints and embroideries that are expertly combined with contemporary styling. The result is a collection of timeless pieces that exude both style and comfort, with flattering yet relaxed silhouettes. Drawing inspiration from the free-spirited bohemian aesthetic, our designs capture the essence of a carefree and adventurous lifestyle.

We take immense pride in celebrating India's rich and colorful heritage. Our collections showcase the intricate embroideries, vibrant prints, and traditional weaves that are rooted in different regions across the country. By incorporating these elements, we pay homage to the cultural diversity and artistry that define Indian craftsmanship.

At Zoha, we are committed to making a positive impact on both the planet and people. We prioritize the use of natural and eco-friendly fabrics whenever possible. Additionally, we actively seek out deadstock fabrics to minimize waste and promote sustainable practices. As an ethical and conscious brand, we support fair trade initiatives and advocate for environmentally-friendly production methods.

To uphold our values, we collaborate with a select group of suppliers who operate in small setups. These suppliers not only provide safe working conditions but also ensure fair wages for their workers. By fostering these relationships, we contribute to the well-being of individuals and communities involved in the creation of our garments.

We firmly believe that small actions can make a significant difference, especially in combating the detrimental effects of fast fashion. Through our brand, we aim to raise awareness about the importance of conscious consumerism and inspire positive change in the world. Join us on our mission to redefine fashion, one mindful choice at a time.

Explore our range of fabulous pieces and embrace your individuality with Zoha. Together, let's create a brighter future for fashion and beyond.

Shop our range of fabulous pieces here...